Ford became the latest automaker to launch a car refueling scheme in Britain, joining BMW and Mercedes-Benz, after months of government procrastination on the establishment of a national program. The US automaker offers customers a 2,000 pound ($ 2,580) discount on a range of many Ford models when they exchange their registered vehicles until the end of 2009.
BMW, Mercedes-Benz and Vauxhall, the UK version of the Opel brand sold on the continent, have all launched similar programs in recent weeks to encourage motorists to reduce their emissions by replacing their gas-guzzling models with cars More green.
Plans came after Britain again delayed in July a decision on the opportunity to introduce a national or targeted vehicle scrapping scheme, with a consultation that should take place more Late this year, despite concerns about emission levels. "Ford shares the company's concerns about air quality," said UK CEO Andy Barratt on Friday.
"The elimination of generations of the most polluting vehicles will have the most immediate positive effect on the quality of the air". Ford, BMW, Vauxhall and Mercedes sell about 1 million cars in Britain, more than a third of all new car registrations.
Scrappage programs will help support sales at a time when demand for new cars will begin to slide considerably for the first time in about six years.
In July, new car registrations declined for the fourth consecutive month, hit by a number of factors, including uncertainty over Brexit and lack of clarity on future government plans for new levies On diesel models.