Apparel exporters gear up to make sportswear



Local clothing manufacturers are preparing with new investments to enter the global sportswear market, as the demand for items increases with changes in taste and fashion.

Although Bangladesh is the second largest exporter of clothing in the world after China, it has little presence in the global sportswear market valued at $ 270 billion. China and Vietnam are currently dominating the market.

Bangladesh exports a few million swimsuits on different occasions, although the country has greater potential in the sportswear segment, both for fashion and functional wear and tear.

"We are setting up a large factory in Gazipur on 50 bighas of land to produce specialized clothing items, including sportswear, jackets, denim and swimwear," said Abdus Salam Murshedy , Managing Director of Envoy Group, an Exporter headgear.

The group invests Tk 500 crore in the proposed plant, added Murshedy.

KM Rezaul Hasanat, chairman of the Viyellatex group, said that sportswear have two segments: fashion and functionality. The fashion segment includes garments that are used like any other garment item, while functional objects are used for performance during sport.

Local manufacturers export fashion sports articles on a limited scale, but they still have to explore functional wear, said Hasanat who also ships sportswear to a European buyer.

Asif Zahir, director of Ananta Apparels, said that they intended to set up a separate factory to produce sportswear in the future, Demand for Bangladesh property is rising all over the world.

Momin Mondol, Managing Director of Mondol Group, another leading clothing exporter, said he shipped a few million pieces of jerseys at the last World Cup in Brazil in 2014. Bakhtiar Uddin Ahmed, General of Fakir Apparels Ltd, Narayanganj, stated that his company manufactures sports t-shirts and pants on a limited scale.

Mohammad Hatem, former vice president of the Association of Knitwear Manufacturers and Exporters of Bangladesh, said he provided eight pieces of lakh jerseys to 10 nations of football, including Brazil , Germany, France, Portugal and Argentina, at the last World Cup football.

Hatem sold the jerseys between $ 2 and $ 2.50 per piece.

Hatem said that many factories in Bangladesh provide jerseys to different football clubs in Europe, such as Barcelona, ​​Real Madrid, Manchester United and FC Bayern Munich.

Some factories inside export processing zones export high-end professional sporting goods to reputable retailers and brands like Adidas and Puma.



Source link